SaaS & startups

Startup fundamentals

Core ideas behind building a startup.

Terms

3 terms

  • MVP

    An MVP, or minimum viable product, is the smallest version of a startup product that tests a key assumption with real customers and yields validated learning.

  • Product-market fit

    Product-market fit is the stage at which a startup's product satisfies strong demand in a well-defined market, shown by retention and organic pull.

  • Startup

    A startup is a young company built to find a repeatable, scalable business model under high uncertainty, usually aiming for rapid growth.