7 terms
Card sorting is a UX design research method in which participants group content items into categories to reveal how users expect information to be organized.
Information architecture is the UX design practice of organizing, labeling and structuring content so people can find information and complete tasks.
A persona in UX design is a research-based archetype of a user group that captures goals, behaviors and context to guide product decisions.
Usability testing in UX design observes real people attempting realistic tasks with a product to find where the interface causes confusion or errors.
User experience is the sum of a person's perceptions and responses when using a product or service, shaped by usefulness, usability, trust and emotion.
A user journey in UX design is the sequence of steps, touchpoints and emotions a person goes through while pursuing a goal with a product.
User research in UX design is the systematic study of users' behavior, needs and context to inform product decisions with evidence rather than assumptions.