6 terms
A keyword in SEO is a word or phrase people type or speak into a search engine, which a page targets to match that query and…
Organic search is the unpaid part of search engine results, ranked by relevance and quality, and the traffic channel that SEO aims to grow.
A ranking factor is any signal a search engine uses to decide the order of results for a query, such as relevance, content quality, links or…
Search intent is the underlying goal behind a search query, which in SEO decides what type of page and content can rank and satisfy the searcher.
SEO (search engine optimization) is the practice of improving how a website is crawled, indexed and ranked so it earns more visibility in organic search.
A SERP, or search engine results page, is the page a search engine returns for a query, mixing organic results, ads, AI answers and rich features…