Creator economy

Short-form video

Short vertical videos and their formats.

Terms

3 terms

  • Instagram Reels

    Instagram Reels is the short-form vertical video format on Instagram, built for full-screen viewing, music and remixes, and discovery beyond followers.

  • Short-form video

    Short-form video is vertical video of seconds to a few minutes, served in swipeable feeds and built for fast discovery, loops and remix formats.

  • YouTube Shorts

    YouTube Shorts is YouTube's vertical short-form video format, played in a swipeable feed, with clips of up to three minutes and pooled ad revenue sharing.